Marketing

Hire a Dedicated Conversion Copywriter

Copywriting is distinct from content writing in one key way: the primary goal is not to inform but to convert. Our dedicated copywriters are trained in direct response frameworks (PAS, AIDA, FAB, before/after/bridge) and apply them based on audience research, not intuition. They write website and landing page copy that communicates your value proposition within seconds, email sequences that nurture cold leads into warm ones, and ad creative that stops the scroll. They operate within your brand voice and adapt based on conversion data when available.

Full-time availablePart-time availableOnboards in 5 days

Monthly rate

Part-time

$450$800/mo

Full-time

$900$1,600/mo

Western equivalent: ~$5,500/mo

Save up to 71% vs AU/UK/US hire

Send Your Requirements

Why Codalyst Tech

Company-backed — not freelance

You hire through us — a registered company with a clear contract, NDA protection, and an escalation path if anything goes wrong.

Company-backed contract — not a freelancer agreement

Exclusive assignment — not shared across clients

Pre-vetted and interview-approved before you commit

Onboarded within 7 business days

What they do

Responsibilities

What your dedicated Conversion Copywriter will own as part of your team.

  • Website copy for all core pages (homepage, services, about, contact)
  • Landing page copy (headline, subhead, body, objection handling, CTA)
  • Email sequence writing (welcome, nurture, sales, re-engagement)
  • Ad copy for Google and Meta (multiple variants per ad set)
  • Brand voice development and documentation
  • A/B copy variant production
  • Collaboration with graphic designers for ad creative

Expertise

Core skills

Direct response copywritingBrand voice developmentEmail copywriting and sequencingConversion-focused landing page writingGoogle and Meta ad copywritingAudience research and voice-of-customer miningA/B testing mindsetBasic SEO (on-page copy)

Tooling

Tools & platforms

Google DocsNotionKlaviyo / Mailchimp / ActiveCampaignGoogle Ads EditorMeta Ads ManagerUnbounce / Webflow (copy delivery)Hotjar / CrazyEgg (heatmap interpretation)Slack / Asana

Where this role adds value

Industries we serve with this role

A dedicated Conversion Copywriter delivers measurable impact across 9 industries. Click any card to learn how we work within that sector.

E-Commerce

Online retail businesses selling physical or digital products — from single-brand Shopify stores to multi-vendor marketplaces and D2C brands scaling to 7+ figures.

  • Cart abandonment rates above 60% with no structured recovery workflow
  • Inventory data spread across Shopify, spreadsheets, and warehouse software
View E-Commerce services

Healthcare

Private clinics, specialist practices, allied health providers, telehealth platforms, and health-tech startups — digitising clinical and administrative workflows while navigating data compliance requirements.

  • Appointment booking managed through phone and email — high no-show rates
  • Patient records in paper or legacy systems that cannot talk to each other
View Healthcare services

Legal

Law firms, barristers' chambers, legal tech startups, and in-house legal teams — modernising document-heavy, process-intensive operations while meeting strict confidentiality requirements.

  • Document review and due diligence consuming billable hours that should not be
  • Matter intake and onboarding done through email chains with no tracking
View Legal services

Education

Private schools, tutoring companies, online course creators, EdTech startups, and vocational training providers — building and scaling digital learning experiences and administrative systems.

  • Student enrolment and onboarding managed through email and spreadsheets
  • Course content delivered through generic platforms that do not match the brand
View Education services

Real Estate

Property agencies, property management companies, developers, buyers' agents, and PropTech startups — digitising property listings, lead management, and portfolio administration.

  • Lead management spread across email, portal notifications, and sticky notes
  • Property listings manually duplicated across portals (REA, Domain, website)
View Real Estate services

Construction & Trades

Builders, subcontractors, project managers, civil engineering firms, and construction tech startups — digitising site operations, project tracking, and subcontractor coordination.

  • Project progress tracked in spreadsheets with no single version of truth
  • Variation and change order management done through email with no audit trail
View Construction & Trades services

Fitness & Wellness

Gyms, personal trainers, yoga studios, wellness centres, online fitness coaches, and health app startups — managing memberships, bookings, and digital content delivery.

  • Class bookings managed through WhatsApp or phone — confirmation chaotic
  • Membership billing on manual cycles with high failed payment rates
View Fitness & Wellness services

Restaurants & Hospitality

Independent restaurants, cafe groups, franchise operators, catering companies, and food delivery brands — managing orders, reservations, POS operations, and digital marketing.

  • POS system fees per terminal eating into already-thin margins
  • Online ordering platform commissions (15–30%) eliminating delivery profitability
View Restaurants & Hospitality services

Cleaning & Facilities

Residential cleaning companies, commercial cleaning contractors, facilities management firms, and cleaning franchise operators — managing scheduling, staff, quotes, and recurring client relationships.

  • Job scheduling done through WhatsApp or phone with frequent miscommunication
  • Quote generation manual and slow — losing jobs to faster competitors
View Cleaning & Facilities services

Common questions

Everything you need to know before hiring a dedicated Conversion Copywriter.

You hire a specific person — not a rotating pool. We match you with a vetted professional based on your stack, domain, and working style, you conduct a technical interview before committing, and the person is assigned exclusively to your project for the duration of the engagement. They work within your timezone overlap window, join your team's communication tools (Slack, Teams), and participate in your sprint ceremonies. We handle HR, payroll, equipment, and benefits on our side. You direct the work.

Yes — always. We present 1–2 matched candidates with their CV, portfolio, and a summary of why we think they fit your requirements. You interview them before any engagement begins. If the first candidates are not right, we keep searching at no extra cost until you find someone you want to work with.

Content writing informs — it produces articles, guides, and educational material that builds authority over time. Copywriting converts — it writes the words on a homepage, landing page, or ad that move a specific reader from interest to action. Most businesses need both: content writing for organic traffic and authority, copywriting for the pages where conversion actually happens.

Yes. We start every engagement with a brand voice exercise — reviewing existing copy you like, existing copy you do not like, competitor examples, and a short questionnaire on tone attributes. We produce a concise tone-of-voice reference that every writer on the project follows, and it is delivered as part of your project documentation.

Pakistan Standard Time (PKT) is UTC+5. This creates a 3–5 hour overlap with UK/EU mornings, a 4–6 hour overlap with Middle East business hours, and an async-friendly relationship with US/Canada (with a 2–4 hour overlap possible with early starts). We set timezone expectations upfront and ensure a minimum 3-hour synchronous overlap per day with your team.

Ready to hire a dedicated Conversion Copywriter?

Tell us your requirements and timezone. We will present matched candidates within 7 business days.